4 Ways to Expand Your Network Online

Networking could mean an introduction. Hello, and goodbye could be the difference between adding someone to your personal network. However, a professional network can be different. Because these are the people that are going to help you land jobs. They could be someone you met at a staffing agency, your ex-boss, or a colleague. So, a wide network can mean you can get access to more opportunities.  

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Most people think that building a network is only possible by meeting in person. But that’s not the case at all. In present times, more people have shifted to online and remote work than ever before. So, networking has been confined to online-only. Whether you are an introvert or an extrovert, these tips can help you successfully network online:  

#1: Find New Online Networking Platforms  

For a better reach, you should look for online platforms beyond LinkedIn. You can find out the top sites that are selling Instagram followers in Nigeria. While recruiters still use LinkedIn at large, many new platforms fit the same bill. Facebook, Meetup, and Glassdoor are also great for job seekers. Meeting in person might not even be possible post-pandemic. Because many people are still working remotely. So, taking an active part in online meetups and webinars through new platforms might be your best bet.  

Many such websites are touting online gatherings as it is the need of the hour. There are social media groups focused solely on remote workers as well. So, these can provide you with ample opportunities to nail your upcoming job interview.  

#2: Take Advantage of Social Media  

Social media is now more than just a way to connect with your friends and family. You can share your experience and use it to build your brand. So, social media can be a great way to increase your reach. Moreover, it allows you to showcase your work in the most creative ways. So, if you use it right, social media can be great for putting your point across. Some other unique advantages include the ability to follow trends and create more buzz around your work.  

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However, consider your audience before you choose the platform. Facebook, Twitter, and LinkedIn might be better for corporate professionals. While Instagram, TikTok, and YouTube could be ideal for creatives and content creators. Being intentional about which platform you use could help in reach your goals more quickly.  

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#3: Attend Virtual Networking Events  

Video conferences and webinars are here to stay. Most recruiters are managing virtual networking events on apps like Zoom, Skype, etc. These live streams can be a great way to connect with new people. You should treat these virtual events the same way as you would treat real-life ones. So, make sure that you dress formally. You shouldn’t shy away from turning your laptop’s camera and microphone on. It can boost confidence and make it easier for you to give your input. Moreover, if people can see you, it might prompt them to talk to you as well.  

Additionally, you should make sure that the camera is at eye level. And you shouldn’t have a distracting background. You should introduce yourselves early so people can remember you. Moreover, you should ask questions to get the engagement going. So, the more professional you look on camera, the more you can hint at your brilliant work ethic. Virtual events might be tricky at first. But once you get the hang of them, you can engage more freely. The awkwardness usually only lasts for the first few minutes, and then you can make the world your oyster.  

#4: Diversify Your Network  

It can be a great idea to add a diverse group of people to your online network. A diverse group of people can have different skill sets that can help you. Especially if you want to grow your business into new territories. So, you should also connect with global segments of your market along with local ones. As a result, you can get perspectives that you had never thought of before.  

You can ask a senior mentor to connect you with more people. Or join relevant social media groups for better reach. When you connect with a new person, try to look for commonalities during your conversations. If you find something you are mutually interested in, you can build your relationship on it. Otherwise, even if you are incompatible, they might be able to connect you with the right person. So, don’t let your social anxieties get in the way of developing a better network.