A decade of unprecedented transformation has taken place in the fashion industry, which has always been at the forefront of innovation.
Whether it’s sewing machines, ultra-efficient supply chains, or early web innovations, fashion has always been at the forefront of innovation.
It is, however, a time of great abundance of technology in the industry. Designing, manufacturing, and selling garments is supported by the fashion industry through fashion technology.
The industry and its customers have benefited from these innovations. It helps in improving the efficiency, productivity, distribution, disposals, and returns of the products.
Fashion tech innovations provide lots of benefits to apparel brands. We are going to discuss the 6 fashion technologies that will future-proof your apparel brand.
Artificial Intelligence:
The goal of artificial intelligence is to simulate human-like decision-making and problem-solving within machines. Personalized recommendations and chatbots are becoming commonplace in fashion. Manufacturing models that are wasteful can also be overcome by AI.
There are few brands that are planning to open AI fashion stores. Fashion retailers are starting to embrace artificial intelligence fashion stylists.
In order to determine the right fit and style, these algorithms analyze vast amounts of data. In order to make styling suggestions that will best appeal to that particular customer.
3D Printing:
Increasing personalization and meeting sustainability goals can be achieved through 3D printing. The printing technology minimizes manufacturing errors and resource waste by printing intricate digital designs precisely.
Apart from 3D printing 3D designing is also one of the best inventions in fashion technologies. 3D designing can be done using 3d dress design software.
3D printing is not very popular but it is extremely helpful for every apparel brand.
Synthetic media:
New fashion innovations will emerge as AI advances. Synthetic media offers such an opportunity. Algorithms are used to generate realistic media from audio, videotapes, images, and text.
A fraction of the time will be required for brands to create content at scale. Among the most impressive examples of AI, fashion design is LG Group’s New York Fashion Week collection, which generated 3,000 unique patterns.
With the advancement of computer-generated media, hundreds of products could be modeled using famous faces, including their looks, sounds, and mannerisms.
Virtual Influencers:
The use of synthetic media as a virtual influencer has become widespread among brands.
Virtual influencers are basically computer-operated virtual representations that represent human influencers on social media platforms.
There are many virtual influencers that have a large fan following that’s why many big brands approach them for advertising their products by using them.
Brands are not just collaborating with virtual influencers that have been created. But brands are putting their best efforts in order to create their own virtual influencers.
PrettyLittleThing has become the latest brand to launch a virtual influencer program after Yoox and Prada
Live streaming:
With social media, brands are able to connect with potential clients in a variety of ways Live streaming is one of them. With live streaming, brands can target lots of customers.
Growing ‘live commerce’ sales will stimulate this growth, with brands selling to customers directly over social media during live events. This trend was so popular in China and now it is popular all around the globe.
As well as predicting the next big thing, social media can also be used as a valuable resource.
Do live streaming on those social media platforms where most of your targeted audiences are present in this way your sales growth will be increased for sure.
Blockchain:
You can use blockchain to manage supply chains if you are in supply chain management. You can track materials effectively and efficiently with it.
Whether it is banks, carriers, intermediaries, or suppliers all of them can easily connect.
Information can be shared instantly and securely between these parties.
Blockchain plays a major role in bitcoin and cryptocurrencies as blockchain keeps a track of transactions of them properly.
Conclusion:
So these are the top 6 fashion technologies that will future-proof your apparel brand for sure.
Let us know which fashion technology is your favorite one.
