Graphic Artist vs Graphic Designer: What’s the Difference?

Both graphic designers and graphic artists produce visual solutions. But, they both go about it in other ways and with differing results. If you are working in the creative field, you must know the difference between a graphic artist vs graphic designer. Also, you don’t want to mix up your titles and responsibilities when starting your career. If you don’t know the difference, you may have a job you’re not qualified to do. Don’t sweat it! We’ve got the answers to all your questions about the terms graphic artist vs graphic designer in this short guide!

What Does a Graphic Artist Do?

A Graphic Artist handles designing and creating visual concepts. They communicate ideas that inspire, inform or captivate a consumer. They use a combination of illustration, text, and photography. It creates a visual representation of a product, ideas, or messages. Graphic artists work across all mediums, from advertising and packaging to websites and digital media. They use color, typography, and other design elements. Also, they develop design solutions that convey essential information to the target audience. Graphic artists must also ensure that their designs adhere to the highest industry standards. They must follow specific production guidelines and timelines. Also, they must have excellent communication and organizational skills. They collaborate with clients, management, and other departments. Graphic Artists play an essential role in bridging customers to brands.

What Does a Graphic Designer Do?

A graphic designer handles creating artwork and visual communications. A graphic designer’s job is to capture and communicate a message through art and design. It could involve creating logos, brochures, corporate identity packages, and magazines. Also, they do advertisements, signage, and other forms of visual communication. Depending on the job, a graphic designer may need to research and analyze trends. They generate ideas from concept to completion, design, and layout materials. It ensures the final product meets industry standards. Graphic designers also need to be knowledgeable in computer programs and software. It includes Adobe Photoshop, Illustrator, InDesign, and others. They may need to have basic knowledge of web design and animation. Also, the know-how of digital video production.

Understanding the Differences Between a Graphic Artist vs Graphic Designer

When discussing the differences between a graphic artist and a graphic designer, it comes down to creativity versus strategy. Artists use their innovation to create appealing works of art. Graphic designer uses their skills and creativity to help clients reach their goals. Artists often work to produce their art. Graphic designers work more with their clients utilizing strategy. It helps create promotions and advertising that reaches the target audience. Graphic artists choose the visual elements they use to create their art. They must consider the client’s wants and needs as they make their designs. Both graphic artists and graphic designers use their creativity but to different ends.

The Creative Pros and Cons of a Graphic Artist vs Graphic Designer

A graphic artist and a graphic designer have several similarities and differences. Artists focus on the creative side of designing. They often deal with freehand illustration and painting. They are often known for taking artistic risks. They are developing innovative and unique designs. Graphic designers often focus more on conceptualizing graphics for commercial applications. It includes logos and advertisements. They are familiar with working with a variety of software. They can often produce high-quality finished products. Graphic artists have artistic freedom and the ability to take risks and experience creativity. They often lack the technical tools and marketing knowledge of a graphic designer. Graphic designers bring a more strategic approach to design. They focus on the business side of design, such as client requirements and user interface design. They may not have the flexibility of a graphic artist when making the concept of a design project. The creative pros and cons of being a graphic artist or a graphic designer depend on individual desires, strengths, and weaknesses. Artists may find joy in exploring new and innovative design concepts. Graphic designers may benefit more from producing high-quality results for clients.

What Skills Do You Need to Pursue a Career in Graphic Arts or Design?

To pursue a career in graphic arts or design, you will need a mix of technical and creative skills. Technical skills are critical for manipulating computer software and hardware. It is essential to produce documents, designs, and artwork. These technical skills include understanding digital imaging software, layout software, and design processes. Creative skills play a part in becoming a successful graphic designer or artist. Some creative skills are good observation, a creative outlook, and the ability to express ideas. You will also need good problem-solving skills and the ability to work to a brief. Communication, attention to detail, and an understanding of business and marketing principles will also help you get ahead in the industry.

Where to Find a Graphic Artist or Graphic Designer?

Finding a qualified graphic artist or designer can be tricky. With the advancements in technology, there are many options available these days. With the help of internet search engines like FreeUp and Upwork, one can find professionals in the field of graphic design. The FreeUp pricing depends on the experience and expertise of the designer or artist that you want to hire. Social networks such as LinkedIn and Behance have become a perfect source for finding a qualified artist or designer, as most have a portfolio of their work and references available. Some art colleges and universities have job posting boards that advertise their graduates. Another great way to find a professional is to stick to the digital world. Online forums and communities such as Reddit and Dribble are examples. Here, artists and designers can showcase their work. They can also receive feedback from other members of the community. Ask for recommendations from friends and family, colleagues or peers in the industry. They can help you find someone with the skill set to meet your needs.

Contact an Artist or Designer Today

The differences between a graphic artist vs graphic designer are direct. Graphic artists have a broader range of skills. Designers specialize in creating visuals for marketing and branding. Graphic artists often have more artistic freedom and get to create more expressive visuals. Graphic designers focus more on the needs of the client.  A graphic designer might be your best choice if you’re looking for someone to help with your marketing needs. Look no further, and remember to keep browsing our blog for more articles to help out aspiring artists like yourself.